Welcome to our interactive workshops where creativity meets technique.
The Word Company Workshop Overview
COMMUNITY DEVELOPMENT AND COMMUNICATION
At the heart of every community lies collective aspirations. This interactive workshop combines development theories with strategic communication planning. Learn how to engage with communities in a bottom-up approach and foster positive outcomes for sustainable development.
DIGITAL STRATEGY FOR MEDIA
Effective PR and communication strategies are critical for organisations to reach their target audiences and achieve their business goals. Explore core concepts of digital media strategy formulation and execution to improve customer engagement and manage reputation risk.
EMOTIONAL INTELLIGENCE IN THE WORKPLACE
In today’s interconnected world, success is increasingly dependent on our ability to relate to others effectively. Whether it’s negotiating a deal, leading a team, or resolving conflicts, Emotional intelligence (EI) serves as the foundation upon which meaningful relationships and impactful outcomes are built.
STORY OF A BUSINESS BRAND
Stories have been with us since childhood. The stories we tell or the stories we hear are about life. Since stories are such an important part of humanity, it would make sense that we should apply this powerful business tool not only to our personal lives, but to business as well. It connects with your audience and builds trust for your brand.
SUCCESSFUL BUSINESS WRITING TOOLS AND TECHNIQUES
Written communication is important for an organisation’s reputation as well as day-to-day operations. Learn tools and techniques for various formats and audience for various types of communication requires fundamental skills.
UNLOCK YOUR WRITING SUPERPOWER: From press releases to Tweets
The first step before creating any piece of writing is to determine the PURPOSE. Start with the WHY before you determine the HOW. Unlock the power of written communication using persuasive techniques to your text and layout to create the right visual outcome for different media.
WRITE BUSINESS REPORTS
Reports are the lifeblood for today’s organisations. They inform decisions and influence outcomes. Understanding how to write reports and proposals with clarity, precision and professionalism will enhance an organisation’s brand. Furthermore, this workshop will provide tools and techniques to demonstrate the differences between writing a report and a proposal.
